Media Mall Blog by Jon Leland

New media & online communication insights, Web 2.0, podcasting, Mac & Apple stuff, and small business internet marketing and search engine advertising.

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10.04.2007

Seniors Nintendo Wii Bowling Video Scores as Viral Video Marketing

Here's a video that's not only entertaining and about seniors using the innovative Nintendo Wii video game, but it is also a clever form of viral video marketing which subtly promotes a senior assisted living company. Expect to see more of this kind of thing in the future. This one is unusually well done, and they save the low-key pitch for last. Appropriately putting the fun first...

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